{
	"type": "loop",
	"title": "The content flywheel",
	"center": "Audience",
	"centerSub": "compounding",
	"steps": [
		"Publish",
		"Distribute",
		{
			"label": "Collect feedback",
			"focal": true
		},
		"Improve",
		"Grow reach"
	]
}